Blog Setup, SEO & Publishing

everything you need to get started

Thinking About Starting A Blog?

You have a WordPress website, coupled with valuable knowledge and ideas to share, but getting a blog started and properly set up on your website takes more than simply adding a page.

I'll help you create a professional custom designed blog structure that aligns with your brand, is easy for your visitors to navigate and ready for you to start publishing.

From designing your blog page layout and post templates for a polished and professional look, through to organising your content and SEO Foundations - I'll make sure your blog is built for searches with your business, branding and audience in mind.

I work primarily with the Divi theme to create a dynamic blog page and dynamic post pages.  Visit my blog and click on a post to explore.

WordPress Blog: Share your knowledge

WordPress Blog Post Publishing Services

Take the technical work off your to-do list. I'll format your supplied blog content, embed your videos, configure the essential on-page SEO settings and test your post before it's ready for your audience. Whether you publish occasionally or share new content regularly, I'll help you keep your website looking professional and your blog ready for readers.

Existing Website Care Plan Clients

Available only to my clients with an active monthly Website Care Plan.

Investment:

$80 per hour AUD

Minimum charge: $45

Non-Website Care Plan Clients

For clients who don't have an active monthly Website Care Plan.

Investment:

$98 per hour AUD

Minimum charge: $55

Ready To Share Your Expertise Online?

Get in touch With Sandra

Blog Formatting & Setup

Upload supplied content, format headings and paragraphs, add links, set the featured image and apply your website's existing blog layout.

Video and image integration

Embed supplied YouTube or Vimeo videos, add supplied images, include appropriate alt text and check display across devices.

On-page SEO

Configure the SEO title and meta description, set the focus keyphrase, review heading structure and add featured image.  (Existing SEO plugin required.)

Testing & Quality Checks

Check the published post's layout, links, video embeds, mobile display and relevant SEO settings.

What isn't included

This service covers uploading and formatting your supplied content, embedding your video, basic on-page SEO configuration and testing. It doesn't include writing the blog article, video editing, transcription, extensive keyword research, a comprehensive SEO audit or ongoing SEO strategy and implementation. Additional work can be quoted separately.

Why does this matter?

Your blog posts are an opportunity to share valuable information, showcase your expertise and help your audience discover your business. Taking care with the presentation, video integration and SEO setup helps create a better visitor experience and gives search engines useful information about your content.

While these steps support your website's search visibility, they can't guarantee rankings, traffic or video appearances in search results.

My aim is to take the technical work off your to-do list, so you can focus on creating content and running your business.

Important information

  • Content supplied by you: Blog text, video links and any images must be provided ready to use.

  • SEO scope: Includes basic on-page SEO configuration, not extensive keyword research, SEO strategy, article writing or guaranteed search rankings. This plan works with with your existing SEO plugin, and plan pricing does not include plugin installation or configuration. These will be quoted separately. I recommend Yoast SEO or AIOSEO.

  • Video extras: Transcription, caption creation, video editing and specialist video SEO are not included.

  • Minimum fee: Applies to each blogging task, with additional time charged at the applicable hourly rate in 15 minute increments.

  • Additional work: Any work outside these inclusions will be discussed and quoted before proceeding.
  • Service Agreement: Before work begins, you'll be asked to sign a service agreement outlining the scope of work and expectations, so we're both clear on what's included and have a shared understanding of the service.
  • No Fixed-term contracts: You're not locked in to my services for any period of time and can cancel at any time with a month's written notice.